Axis Communications inaugurated its new India head office in Bangalore today. The Sweden-headquartered company launched its Indian operations in 2007. Since then, the company has focused on addressing the surveillance needs of various verticals such as transportation, retail, government and banking.
Axis range of products includes network (IP/digital) surveillance cameras, video servers, video decoders and video management software. With about 200 channel partners in India and distributors like Anixter and Ingram Micro, Axis plans to continue to grow its presence in other key cities in India through its partnerships.
According to Prakash Prabhu, country manager – India, Axis Communications, “Axis’ rich heritage and global leadership in digital surveillance is serving as a strong foundation as we build our presence in India. We are focused on market education, developing a strong channel and capitalising on India’s existing expertise in Information Technology to tap the huge potential. India is making tremendous strides in digital surveillance and we expect India to be a key contributor to our growth.”
Shift to digital video surveillance
With extensive experience and innovative network video solutions, Axis Communications is driving the ongoing shift from analog to digital video surveillance and is celebrating its 25th year anniversary in 2009.
Axis is now represented in more than 20 countries and has more than one million network cameras installed worldwide. Axis has continually worked with networks as part of its business model.
Axis has established loyalty with system integrators and resellers worldwide through its extensive experience and 20 sales offices and currently has a network of more than 24,000 partners.
Axis is constantly at the cutting edge in the development of network video products and is currently in an expansionary phase. The expansion also embraces the company’s products where new technologies such as megapixels, compression and intelligence are included.
The internally developed ARTPEC-3 chip was launched during the year featuring the latest compression standard (H.264), enabling more information to be sent and stored with maintained or enhanced quality. With its 25 years’ experience of both product and partner networks, Axis is the leading company in a market that IMS forecasts to grow by 35 percent over the next five years, providing Axis with many opportunities for advancement and an exciting period to look forward to.