This highly important new role has been created within the organisation to fill the growing need for widening and developing the BSIA’s membership base across all sections (itself a main objective of the Trade Association’s business strategy for 2012.
Reporting directly to Trevor Elliott – the BSIA’s director of manpower and membership services – Christo Bosch will be based out of the Association’s London office in Farringdon with a remit including the whole of England and Wales, and will be primarily responsible for the recruitment of new members.
On the appointment, Elliott commented: “Christo’s role as business development manager will be to work across a broad cross-section of potential members and to provide them with a detailed understanding of the BSIA and the benefits that membership can bring.”
Elliott continued: “His immediate priority will be to work with the BSIA team to enhance his personal understanding of the industry and the current regulatory changes that are due in the next year or two and to ‘warm up’ our database. He’ll need to develop his relationships with key contacts in order to widen the membership opportunities for the BSIA over the next twelve months.”
In conclusion, Elliott asserted: “Christo’s previous success in the sales arena across telecommunications and IT will assist him in his transition to a new industry sector over the coming months, and I’m pleased to welcome him to the BSIA.”
With such a wide-ranging role and a broad scope of responsibility, Bosch is understandably eager to get started.
“I’m very pleased to be joining the BSIA at such an exciting time,” he said, “and I look forward to the new challenges that this role will bring.”
Bosch officially began his new role at the BSIA on Tuesday of this week.
To find out more about the benefits of belonging to the BSIA visit the website