Following on from its successful presence at IFSEC International 2012 last week, Sony Europe’s Video Security Solutions division will be hosting a live Facebook chat tomorrow – Friday 25 May – under the banner: ‘Capture Everything’. The aim is to explore the future of video security technology.
From noon through until 1.30 pm UK time (1.00 pm-2.30 pm CET), real-time attendees to the chat will be given exclusive access to Sony Professional’s video security experts Yu Kitamura (the company’s senior strategic marketing manager for Europe) and Bruno Winnen (business group head of video security for Europe).
You’re invited to join the live discussion where you can put forward your questions about Sony’s latest technology solutions (including the IPELA Engine technology, and its newest HD hybrid video security products launched at IFSEC International.
IPELA Engine produces “the highest picture quality ever” and is capable of the industry’s first 130 dB Wide Dynamic Range in full HD quality at 30 frames/second, thus “dramatically enhancing image visibility”.
Also showcased at IFSEC International 2012, Sony’s new hybrid cameras are “the industry’s first cameras capable of simultaneously transmitting in both analogue and HD over a single coaxial cable”.
Product news, industry trends, benefits of HD
During the Facebook chat you will be given a fantastic opportunity to learn more about Sony’s innovative new solutions as well as ask any questions you may have about the products, overall trends impacting the video security industry and the benefits of HD CCTV solutions.
As part of Sony’s customer-centric proposition/Partner Program (more of which anon), this will be your opportunity to make your feedback heard by Sony’s video security team as well as to ask questions about Sony’s new video security solutions.
Join Sony Europe’s Professional Solutions experts on 25 May 2012 at this Facebook link for what promises to be an interesting and insightful session with not only Sony’s video security experts but also representatives from industry partner VidSys, the specialsts in Physical Security Information Management (PSIM) technology.
You can also follow Sony Europe on Twitter to make sure you keep up-to-date with all of the latest Sony video security news.
Focus at IFSEC International 2012
The arrival of Sony’s IPELA Engine marks a new era for video security, offering enhanced image capturing capabilities and an industry first 130 dB wide dynamic range in full HD quality at 30 frames/second. The technology will be equipped into new video security products later this year and will build on Sony’s strong heritage of delivering solutions with state-of-the-art image capturing and analytics technology.
The IPELA Engine includes features such as View-DR, which provides ‘pin sharp’ images in extreme light conditions, XDNR (which creates clear images in low-light conditions through the detection and removal of noise within a single frame), DEPA analytics (an alarm detection function using image processing) and High Frame Rate for high-speed recording at 60 frames/second.
All of these features are now seen as vital, taking the IP video surveillance industry ‘Beyond HD’.
Hybrid technology and the Sony Partner Programme
Following the launch of Sony’s hybrid technology solutions at IFSEC 2011, the company has now strengthened its positioning in that segment of the security market with a range of new products to complement its hybrid line-up.
Demonstrating its ongoing commitment to the channel, Sony also used IFSEC International as a platform to promote its dedicated Partner Programme first launched at IFSEC International 2011, in turn empowering its channel partners to capitalise on new opportunities for growth in the video security space n line with current industry trends/demands.
VidSys was alongside Sony at IFSEC International this year, demonstrating the integration and real-life application of Sony’s Best-in-Class security products via PSIM software. PSIM enables organisations to reduce operational costs and improve situation response times while reducing risks and increasing safety, security and asset protection.
Explaining Sony Professional’s premise at IFSEC International 2012, Yu Kitamura told Info4Security: “IFSEC typically kicks off a new year in the video security industry, but with the arrival of the Sony IPELA Engine at the show, we’re really kicking off an entirely new era. This technology is setting a new benchmark for image capture in the video security industry.”
Kitamura concluded: “Sony’s commitment to addressing the specific needs and requirements of its customers and the security industry as a whole has meant that customer feedback plays a direct role in the product development process. The end result is products that empower ‘Best-of-breed’ solutions to suit specific needs and budget requirements of a wide range of industries.”
