According to the company, Niscayah means ‘secure’ and ‘reliable’ in Sanskrit.
The name change is part of a new branding strategy by Bell’s parent company Swedish-listed Securitas Systems AB.
The change of name will be formally submitted to the AGM for resolution and carried into effect on April 22, 2008, after that the company will be found on the Nordic list under the company name Niscayah and with the ticker NISC.
Bell was listed on the London stock exchange until its acquisition in 2004.
UK Country President Bjorn Lohne said: “Adopting this new name, alongside our overseas sister businesses, will allow us to promote, with greater clarity, the strengths we offer as a business group, particularly to customers requiring our skills and competences internationally.”
He added: “As we change we don’t leave Bell’s history and achievements behind. They are the essence of many of the drivers at the heart of our new brand strategy.”
Bell Security has 560 employees and operates throughout the UK in the areas of CCTV, access control and intruder and fire alarms.
