While the organisation remains steadfastly loyal to its established core business of security and fire certification schemes, the National Security Inspectorate (NSI) is looking to secure its future by broadening its range of auditing services and capabilities in order to maintain a competitive advantage and keep pace with the many and varied requirements of approved companies.
The new brand image is the first step in what the NSI considers will be a “root and branch evolution” of its modus operandi and engagement with its many stakeholders.
There’s evidence of the increasing integration of services provided by NSI approved companies which is being driven by new technology and end user demands, with many diversifying into new areas such as facilities management and environmental management. Given the number of certification schemes currently offered and the proliferation of those being developed, there’s a need to consolidate and simplify the public facing brand of the NSI in order to strengthen its position and secure its future.
For clarity, those oganisations seeking certification from the NSI will continue to be approved to the Gold and Silver approval Schemes (eg the renowned NACOSS Gold Scheme), but will publically project the simplified NSI Gold and Silver logos distinguishing the two levels of approval.
With a nod to the past, the certification logos will keep the ‘medal’ and ‘owl’ references so revered by many.
NSI Gold and Silver schemes
NSI Gold schemes will continue to be offered to those organisationsincorporating a BS EN ISO 9000 Quality Management System and Silver schemes for those who have product certification adhering to sector specific standards.
The new logo is designed to stand out among the crowd and is a ‘blue ribbon’ offer of trust, quality, continued improvement and a tick of approval.
The new look website www.nsi.org.uk reflects this new branding and offering.
Commenting on this development at the NSI, the organisation’s CEO Jeff Little OBE stated: “Our organisation has been in existence in one form or another for over 40 years. During this time the security and fire sectors have evolved significantly and in many different ways, ranging from advancements in technology through to the emergence of new standards and now on to the growing integration of services and systems. Following an extensive review of our procedures and growing capabilities, it’s essential that we create wider market appeal and presence, particularly in the minds of consumers and end users in all areas.”
Little continued: “We’re embracing change and we are genuinely excited about the future of the industry at a time when austerity cuts and reductions will hit both the police and the fire and rescue services. This presents new opportunities for the approved community. We have to respond and react to the new security paradigm.”
